S02E08 — The Coming Age of Context

The Digital Loop S02E08 — The Coming Age of Context (click to play)


The maturation of social media, the explosion of smartphones, the creation of sensors and the ease of store data is making contextual computing—or when technologies start to understand users and their environment—possible.




Ivan will be talking about The Power of Context and the Future of Digital Marketing at the Web 3.0 conference on February 11, 2014 in Warsaw.


This episode was recorded on January 22, 2013Paul was in London, Ivan was in Warsaw.