THE DIGITAL LOOP

A podcast about the disruptive era we're living in.
Hosted by Paul Papadimitriou and Ivan Hernandez.


THE LATEST EPISODE: S03E13 — IMMERSIVE ADVERTISING

What’s beyond engagement when it keeps failing in the war of attention? Immersion, an appeal for a deeper sense of storytelling. Paul and Ivan debate about the possibilities and the dangers of such a paradigm.

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